BWD tshirt & logo design

TheLaw · Post by **TheLaw** » Fri Mar 18, 2011 7:10 pm

Not that I am a Marketing expert, but changing a logo I believe is changing the brand. There are already a bunch of stickers out there promoting bigwavedave and if we go and change the logo to something really different from the original it might be confusing for the brand.

Updating a font or resizing things here and there is probably okay to protect the brand recognition, but a wholesale change might not be a good idea.

Something to consider anyway.

-Mark

Sandy Beach · Post by **Sandy Beach** » Fri Mar 18, 2011 9:09 pm

Agree with TheLaw

Gdawg · Post by **Gdawg** » Fri Mar 18, 2011 9:27 pm

I've always been a fan of the BC surf forum logo:

Maybe we could get the guy who designed it to work on one for BWD? He probably doesn't come cheap though...

duckbill · Post by **duckbill** » Sat Mar 19, 2011 7:44 am

never been a fan of the logo, it looks like a whale pooped out a kiter and a boarder at the same time.

duckbill · Post by **duckbill** » Sat Mar 19, 2011 7:46 am

eastsides wife is a graphic designer, maybe trade for some free ads or something?

JL · Post by JL » Sat Mar 19, 2011 9:23 am

http://www.bigwavedave.ca/images/forum.jpg I like the jpg @ the top but it might be hard to put on clothing .

Cj · Post by Cj » Sun Mar 20, 2011 9:56 am

How about the T-shirts look like Larry!

more force 4 · Post by **more force 4** » Sun Mar 20, 2011 10:07 am

Cj wrote:How about the T-shirts look like Larry!

Yes, lets get the 6-pack abs screened on the front

~~~~~4j~~ · Post by **~~~~~4j~~** » Sun Mar 20, 2011 12:31 pm

Sooo...my ADD kicked in...and I kinda went off on a tangent.

I thought it would be more fun to design something for the back of a T-shirt. The BWD logo (whatever we decide) can still go on the front (perhaps this is something that we could do on a regular basis for fundraising?).

Anyhoo...I don't know what we will do with these, but I got some amusement out of their creation. Note that I did this by myself, with no input or approval from anyone else...so it really isn't a "BWD community project". That said, if you like the direction I'm going, I'm open to suggestions/criticism/comments.

Here are a few of my prototypes:

KUS · Post by **KUS** » Sun Mar 20, 2011 2:22 pm

~~~~~4j~~ wrote:Note that I did this by myself, with no input or approval from anyone else...so it really isn't a "BWD community project". That said, if you like the direction I'm going, I'm open to suggestions/criticism/comments.
Here are a few of my prototypes:

oh man, r we there where you have to put up a disclaimer so nobody slaggs u

I love your ideas 4J, esp the rooster, haha

Well done, I would gladly have a Tshirt with that one splattered on the back and the usual logo on the front as a chest crest! Put me down for a couple if we go with that....or esp if I can get it on the back of the hoodies

xmyxlife · Post by **xmyxlife** » Sun Mar 20, 2011 3:17 pm

I like em! A few tweaks here and there could probably clean up the look a bit. But the Bigwavedave as the whitewater on the top of the breaking wave is perfect! Sweet idea.

more force 4 · Post by **more force 4** » Sun Mar 20, 2011 4:55 pm

That was a clever idea - puts the bubble font to good use!

I like em both, I like Kus' idea of this on back, std. on front.

T · Post by T » Sun Mar 20, 2011 6:17 pm

I like the original logo, colour and bubble text. I really like the wave. Though I did think that there was a shark eating a parachuter the first time I saw it (not being a wind/kite boarder and all). Just for kicks I played around with it a bit ...had some time to kill while 4j worked with t-shirt ideas. Boy, making a logo that works is a LOT harder than I imagined. Decided to just stick with the basic logo but tweak the figures slightly and play with silhouettes. Just an idea...this one's pretty rough. There are so many possibilities with silhouettes and configurations.

winddoctor · Post by **winddoctor** » Sun Mar 20, 2011 7:03 pm

Some good ideas. I really like the perspective on 4J's kiteboarder where you see both the rider and kite in a dynamic position. My opinion is that the original logo is cluttered with both the windsurfer and kite included in the picture.

Tough to have both competing images without visually making a mess, so why not just a stylized wave on the back of the shirt with spray being torn off of the top to indicate wind (picture the "Storm" logo from Tofino http://stormcanada.ca/blog/?cat=39), and maybe "bigwavedave.ca: Keeping Stoke Alive for Wind Addicts Since 2004" or "Your Source for Stoke" underneath. The front could have a small pocket sized wave logo again with bigwavedave.ca underneath. Simple and clean. Just my very humble 2 cents.

Sandy Beach · Post by **Sandy Beach** » Sun Mar 20, 2011 7:18 pm

Impressive!

Thanks for all of the energy and renewed interest stimulated with the new BWD design ideas.

T- I like your use of the existing logo with some adjustments to the kiter and windsurfer. I particularly like your upside down windsurfer design better than the original. It looks more like a w/ser, than the original sailboat sail-looking one.

I think, similar to the original BWD logo, if the kiteboarder could be shown with a kite, not just the board, that would be better. Altho, your kiter has good details with the bar and stance, etc. Space is probably an issue to fit it all in, as winddoc points out.

~~~~~~4J~~~~~ I like your first basic version/drawing for a good massive BWaveD picture (whale-spout looking wave) on the back of a shirt, it looks exhilirating and a little less evil than your second draft/creature version.
The detail of the kiter and windsurfer are so real, it looks like 240 (with that white waist harness) and it's obviously Van Is, since they are in hooded wetsuits.

I like the idea of 'Your Source For Stoke' under the BWD, but I think somewhere, it should have the word WIND. Perhaps, 'Your windstoke matters'.

Great to see all of the creative juices flowing. There is some real artistic talent in this community!

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